Hey, I'm Tina!

I’m a UX Researcher & Experience Designer with 7 years of professional experience, and a background in Graphic Design.

I advocate the need and benefits of research to create intuitive interfaces from data-informed decisions.

Agustina Feijoo in the Cliffs of Moher

Experience

Overview

I consider myself to be a T-shaped professional, having a deeper understanding and experience in UX Design and Research, while also delivering results in other areas such as UI design, Illustration, Animation, HTML/CSS, Project Management, and QA.

Over the past 7 years, I have had the chance to be part of highly capable, multi-disciplinary, distributed teams. Working remotely, which has its own set of challenges, has taught me the importance of reliability, accountability, responsibility, and communication for a team to succeed.

As part of one of those teams, The UX Department, I worked for clients from all over the world, ranging from start-ups to NGO’s and enterprises, in fields distributed across the board, including 4INFO, Oaktree Capital Management, IdeaScale and their clients (several government agencies, universities and Fortune 500 companies like Kimberly-Clark), VSP Global, Rockwell Collins, and more.

I was also part of another extraordinary squad at Haiku. We worked towards redefining how teams collaborate by building products that unify different disciplines: Animator, Diez, Storybook for Teams, and most recently Haiku Crow, where I was the sole designer collaborating directly with the CEO and founder of the company.

Past clients

4Info Control Arms Oaktree Rockwell Collins Vibrant America VSP Global

Case Studies

These projects are the result of teamwork, interdisciplinary collaboration, well-defined processes and validation. My contributions were mostly centered around Experience Design and Research.

Haiku Crow

Product design and marketing website for strategic pricing web app aimed towards marketing and sales teams.

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Product design and marketing website for strategic pricing web app aimed towards marketing and sales teams.

Diez

User research for product idea validation. Diez is a free & open-source developer toolkit for expressing visual styles.

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User research for product idea validation. Diez is a free & open-source developer toolkit for expressing visual styles.

Level

UX design and usability testing for award-winning mobile app, created to be paired with health-tracking optical frames.

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UX design and usability testing for award-winning mobile app, created to be paired with health-tracking optical frames.

Globespinning

UX design for mobile app that lets users create and share travel itineraries from pictures taken with their phones.

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UX design for mobile app that lets users create and share travel itineraries from pictures taken with their phones.

Other projects

Visual Design

I selected these projects because I worked on them on my own and had 100% creative freedom to define all visual styles, as well as the overall structure and behavior.

Visual identity and website design
Visual identity and website design

At Haiku, I was tasked with redesigning the company’s marketing website for the re-brand of Animator, Haiku’s first product. In this opportunity, I was given total freedom to define the new visual identity for the company, including typography, color palette and overall visual style. I decided to use an ample palette that would give us leverage once the company started launching more products. For the Animator landing page (pictured here) I chose to use keyframes as custom product miscellanea, envisioning a similar yet unique treatment for all future products.

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Personal blog
Personal blog

Before taking my blog posts to Medium, I designed my very own personal blog, including highlighted articles, filterable “book recommendations” and “useful tools” sections, and a tag-based archive for older posts. For this personal project I selected a condensed typography with a lot of personality, and a simple analogous color palette in warm tones. I also allotted an important amount of real estate to vivid and colorful imagery to accompany each blog post.

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Metronome app
Metronome app

For this passion project, the concept was to help people learn how to follow rhythms with a layer of gamification. I handled the UX/UI Design and a colleague the code.

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Upgrade modal for Storybook for Teams
Upgrade modal for Storybook for Teams

I designed the onboarding flow and the upgrade modal for the Storybook for Teams app.

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Illustration

In my spare time I like to paint on canvas, draw, and make digital illustrations. Realism is my style of choice, but I also enjoy dabbing in other techniques.

Headshot illustration
Headshot illustration

I created this realistic digital illustration from a reference image of a model on iPad Pro + pencil on Procreate.

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Detailed feature practice
Detailed feature practice

This is a realistic illustration from a reference image created on Adobe Sketch for iPad Pro.

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A trip to the moon
A trip to the moon

Anaglyph 3D illustration based on the original poster for the film A Trip to the Moon (1902) by Georges Méliès, also featured in the film Hugo.

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Hello Dribbble!
Hello Dribbble!

When I received an invitation to join Dribbble I created this digital vector illustration to kickstart my participation in the community.

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Animation

During my time at Haiku I learned to add interactivity and animation to my illustrations, to create engaging pieces that communicate ideas and delight users.

Brandbook hero

I was tasked to create a series of animated illustrations, one for each of the company products: Animator, Diez, Brandbook and Storybook for Teams. All of these are currently displayed on Haiku’s homepage and on each product landing page/website. Each animation was tailored to communicate what the product is for and how it works, in a nutshell. In this one, you can see there’s a dashboard containing your design tokens, which can be modified and those changes would automatically propagate across codebases.

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Learn page hero

Animator has a section dedicated to learning resources and tutorials, the Learn page. I was tasked to create an animated Hero section that would somehow communicate the purpose of this page. I decided to illustrate a set of hands and have them draw different types of lines, each one animated using a variety of techniques and features available in the app, like Opacity, Scale and Stroke Dasharray and Dashoffset.

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Email marketing coupon

I created this animation to accompany an email marketing campaign offering two months free for Animator, to celebrate the product’s re-brand.

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Animator error state

I built a series of interactive animations to illustrate different user flows. This one is shown when the user hits an error state and is given instructions to safely continue.

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Writing

Recommendations

I had the pleasure of being Agustina's client partner while designing an app for a new category of products - activity tracking smart glasses. She was a great resource for helping the team find a direction that was both user-friendly and functional. She was always willing to go out of her way to meet the team's expectations, while pushing back when necessary,and was very agile when unexpected directional changes occurred. Her testing methods were thorough and gave us confidence that we were shipping a product that people would love. Anyone would be lucky to have Agustina on their team.

Kristi Gaudio
Kristi Gaudio

UX Design Researcher and Strategist

The Shop | VSP Global

I worked closely with Agustina for about two months on a major product redesign. She is a jack of all trades - insightful researcher, creative designer, efficient project manager, savvy technologist, and overall consummate professional. Before this project I thought I had to be co-located with a design firm to get a quality product. Agustina proved me very wrong! Her skill, flexibility, and professionalism made it a breeze.

Xander Mitman
Xander Mitman

Director of Product Management

4INFO

Agustina is an absolute joy to work with. Dedicated, passionate, a very creative problem-solver and excellent communicator. I very much enjoyed working with her, and she delivered a final product that was far beyond my wildest and most unreasonable expectations. I would not hesitate to hire or work with her in any capacity, and hope I have the opportunity again myself someday.

James Wirth
James Wirth

Founder and CEO

Boost.ly

Agustina was fresh out of college when she joined our agency, and although she had a strong background graphic design, she was fairly new to designing digital products and it’s been truly a pleasure to see her grow as a designer and become fluent with the UX design process these past few years. She’s a very dedicated and hard-working person with a great ability to solve complex problems. She’s also very easy and fun to work with, which makes it an asset for any team. I would definitely work with her again!

Mariano Andrés García
Mariano Andrés García

Founder and Creative Director

The UX Department

Agustina is a fantastic product designer who not only delivers meticulously researched UX specifications, but also creates beautiful graphics and documentation. I am constantly impressed by the quality, depth, and originality of her work, and look forward to our next opportunity to work together!

Sasha Joseph
Sasha Joseph

Principal Software Engineer

Haiku
Illustration picturing a Agustina Feijoo working in her office.

Let's talk

I always love hearing from other professionals, if you want to connect or talk about work, I’m always a message away!

Email me